For FRENCH GIRL it means using ingredients not derived from animals such as beeswax, gelatin, lanolin, honey etc. and that our supply chain is also cruelty-free (no testing of ingredients or products on animals). We can get the same results (or even better) in a formulation using plant-based ingredients.

We do not formulate with very refined (and also very inexpensive) oils that are mostly a filler in a formulation. Read your labels and you'll notice a number of so called "natural" products whose first ingredient is a refined oil (sweet almond, fractionated coconut-caprylic/capric triglyceride), etc. We believe in providing the customer with a truly enriching and potent product, not one that is diluted with inferior, refined oils.

With clean beauty you really do get what you pay for. You are supporting independent, organically-farmed, family owned businesses, putting your $ into environmentally sound, sustainable products that are not mass produced in China or other countries with questionable labor and sourcing practices. We work with companies that do not use fossil fuels in their ingredients (silicones, mineral oils) and practice fair trade and sustainability and are cruelty-free. 

The future of the planet depends on the adoption of sustainable, organic agriculture. Every time you purchase a product with organic ingredients you are supporting farming without toxic chemicals and doing your part in protecting the health of yourself, your family, and the planet. It is a small thing, but our everyday choices have a ripple effect that will influence generations to come.